What is a GTM marketing strategy?

The GTM marketing strategy we create for you will be your roadmap for the launch of your business: outlining the who, what, where, why and how of marketing.

How does it work?

4 weeks
2 easy steps

Step 1

Strategic workshop with your leadership team. Of course we talk about marketing, however the real purpose of this workshop is about deeply understanding your commercial model, product type, acquisition model, usability, payment gateway and other important components like these.

Step 2

Whilst you get back to work, we undertake analysis of your key competitors & any existing, ideal customers/users. You’ll receive a comprehensive digital marketing strategy that offers a step-by-step blueprint to get you from where you are to where you want to be.

3 Reasons why you need a GTM marketing strategy?

The right digital marketing strategy is essential if you want to mitigate risk and launch successfully.

Your business needs to generate hype

Your business needs to build a database of excited potential users

Your business needs to convert these people into raving fans

A blueprint to follow

Developed by experts to ensure you hit the commercial outcomes

Accountability

Step by step goals to keep you on track

Content needs

The exact pieces you need to develop (both once-off and ongoing) to feed into the marketing function

People plan

A suggested plan for who should be executing on each element of the marketing plan - based on budget and skillsets

Landing page/app store action points

Landing page and App store requirements in order for the strategy to drive quantifiable goals

Martech needs

Marketing technology required to connect and support the execution of the strategy

FAQs

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Still have questions?

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Ready to Go To Market with Ask Marketing? 

So, put simply.

  • Firstly, we develop your digital marketing strategy to navigate towards success. Our team takes the time to understand your commercialisation model, business objectives, priority services, and target audiences to ensure you achieve your critical goals.
  • Then, comes the execution of your digital strategy. We will give you your own dedicated Marketer, fully managed by us (either 1 or 2 days per week), to successfully action your digital marketing activity, so you don't have to lift a finger.