With over 45 years of proven expertise, CJ Duncan is now backed by Johns Lyng Group, a powerhouse with 72 years of success. It’s a significant moment for the business, the team, and the future they’re building.
Announcing news of this scale takes care and clarity. It relies on key pillars like:
- Leadership alignment and strategy
- Story clarity
- Messaging alignment
- Timeline and approvals
- Stakeholder management across several key internal and external parties
- Audience identification
- Goal definition
- Spokesperson preparation
- LinkedIn strategy and execution
- Legal and compliance checks
- Impact measurement
We were honoured to have supported Ben and the CJ Duncan team.
We understand how meaningful moments like this truly are.
Our Client, Ben Duncan, Managing Director at CJ Duncan reflected:
"Ask Marketing acted as a senior marketing partner throughout the announcement of the CJ Duncan acquisition by Johns Lyng Group. They invested time in getting to know our business, our people, and the context of the acquisition. They were on site with our team, understood how our projects operate in the real world, and brought together the right people - to ensure the announcement reflected who we are.The press release itself was strong, extremely professional, and well-received. More importantly, it was clear Ask Marketing understands the building and construction sector, the value of industry relationships, and how to leverage those relationships in a way that supports long-term commercial outcomes.I’d confidently recommend Ask Marketing to any business navigating or working toward a significant change or milestone."
A huge congratulations to all involved.
Click here to read the industry press release
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